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SEO · 结构化数据

Discussion Forum Schema

适用于论坛主帖、社区讨论串,Google 用于「讨论和论坛」等功能。问答形式的论坛改用 QAPage。2026-03 Google 增补了 commentCount、digitalSourceType 等支持属性。

属性类型必需/推荐说明
authorPerson 或 Organization必需发帖人
author.nameText必需发帖人名称
datePublishedDateTime必需发布时间
text / image / videoText / ImageObject / VideoObject必需三选一帖子内容;只引用另一页上的帖子(带外部 url)时可省略
headline / nameText推荐标题
urlURL推荐帖子 canonical
author.urlURL推荐发帖人主页,建议该页加 ProfilePage 标记
commentComment 数组推荐回复列表
commentCountInteger推荐评论条数
interactionStatisticInteractionCounter推荐点赞等互动
dateModifiedDateTime推荐最后修改
sharedContentCreativeWork推荐转发来源
digitalSourceTypeText推荐数字来源类型(人工/AI等)

完整 JSON-LD 示例:

{
 "@context": "https://schema.org",
 "@type": "DiscussionForumPosting",
 "mainEntityOfPage": "https://forum.example.com/thread/123",
 "headline": "Best practices for home security camera placement",
 "text": "I just installed two outdoor cameras and wondering about optimal placement. Any tips from experienced users?",
 "author": {
 "@type": "Person",
 "name": "SecurityEnthusiast",
 "url": "https://forum.example.com/users/securityenthusiast"
 },
 "datePublished": "2024-11-20T10:30:00-05:00",
 "interactionStatistic": {
 "@type": "InteractionCounter",
 "interactionType": "https://schema.org/LikeAction",
 "userInteractionCount": 24
 },
 "commentCount": 3,
 "comment": [
 {
 "@type": "Comment",
 "text": "Place them at 8-10 feet height, angled slightly downward for the best facial recognition range.",
 "author": {
 "@type": "Person",
 "name": "TechPro42",
 "url": "https://forum.example.com/users/techpro42"
 },
 "datePublished": "2024-11-20T11:15:00-05:00"
 },
 {
 "@type": "Comment",
 "text": "Don't forget to consider the field of view. Most cameras have a 130-degree FOV which works best covering entry points.",
 "author": {
 "@type": "Person",
 "name": "HomeGuard",
 "url": "https://forum.example.com/users/homeguard"
 },
 "datePublished": "2024-11-20T14:22:00-05:00"
 }
 ]
}

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